NEWS
 Kategorien

24.08.2012 Still valid – Connect and Develop: Inside Procter & Gamble’s New Model for Innovation Management

For generations, Procter & Gamble generated most of its phenomenal growth by innovating from within-building global research facilities and hiring the best talent in the world. Back when companies were smaller and the world was less competitive, that model worked just fine.

But in 2000, newly appointed CEO A.G. Lafley saw that P&G couldn’t meet its growth objectives by spending greater and greater amounts on R&D for smaller and smaller payoffs.

… mehr


20.08.2012 You can’t get it all done Management

If you’re like most people, you’re overwhelmed with how much you have to do and frustrated by all the things you can’t finish. The reality is that there isn’t enough time to do it all. Once you admit that, you can explicitly choose what you are going to do.

Instead of letting things haphazardly fall through the cracks, you can intentionally push unimportant things aside and focus on the things that matter. Don’t instantly react to the needs that land on your desk; make deliberate choices that will move you toward your goals. You also need to make conscious decisions about what not to do.

[Source: HBR]


08.08.2012 Use your 118 seconds wisely Management

The average length of an elevator ride in New York City is 118 seconds. If you use that as a guide, it means you’ve got less than two minutes to deliver a winning elevator pitch for your amazing new idea—wherever you are.

Start by grabbing your prospect’s attention in the first few seconds. Convey who you are and describe what your business offers. Focus on what’s in it for the person you’re pitching. Be sure to describe exactly what separates you from everyone else that sells the same product or service. If you hook her in, you might get to continue the discussion when you arrive at her floor.

[Source: HBR]


06.08.2012 Online Marketing mit WEB 2.0 Marke & Marketing

Immer öfter wird heute von der Bedeutung eines professionellen Unternehmensauftrittes im WEB gesprochen. Doch eine einmalige Sache ist die Erstellung einer guten Online-Präsenz durchaus nicht.

Laufende Wartung, Bereitsstellung aktueller News und wichtiger Information sowie der gekonnte Einsatz von Social Media beeinflusst den Erfolg durchaus. … mehr


01.08.2012 Workers consider Training to be as valuable as a raise Management

Employer-provided training has the same effect on job satisfaction as a 17.7% net wage increase, according to a study of nearly 5,000 workers in Spain by Santiago Budría of the University of Madeira.

Other studies showing low productivity gains from training are overlooking the subjective benefits of on-the-job learning, Budría suggests.

[Source: HBR]



 SHORTCUTS

Wir haben’s ja befürchtet: Personalberater laden vor allem Kandidaten mit „geeignetem“ Facebook – Auftritt zum Bewerbungsgespräch ein …

A nice chance for a follow up – Steve Ballmer at the Microsoft WPC / LA on July 11 th: „We will have 50% market share in mobile OS.“ Well … a sure bet?

Beim Stöbern auf youtube findet man ja allerlei, zum Teil auch Berührendes … The Who im Concert For New York City! Musik kann emotional berühren … Bilder auch!!

„Es handelt sich um den letzten echten Männerberuf!“ Harald Martenstein schreibt über den Traumjob Terrorismusexperte … ein seeehr köstlicher Beitrag, der einfach zu einem guten gestrigen Gespräch passt: Wozu brauchen wir eigentlich diese vielen Experten?? Lesen Sie selbst: http://www.zeit.de/2011/20/Martenstein

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